"Jesus - All About Life" was a major advertising campaign run in Adelaide, Australia to spread the good news of Jesus Christ in South Australia. The advertisements were aimed at prime-time television and the majority of churches from most denominations were involved.
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The campaign aimed to get people talking about Jesus and to promote the Gospel and ultimately bring people to Christ. It was estimated that 90% of Australians were exposed to the media campaign. Specific age-groups that the message was directed at included young adults, young families and those approaching mid-life.
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