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Whenever you write excellent material against the beliefs of a segment of the population, you will likely find that the words of Johnny Cash song entitled [http://www.youtube.com/watch?v=0cDT2XsGgL0 Bad News] will ring true. Johnny Cash's song states that "Bad news travels like wildfire, Good news travels slow."
So what are the implications of this phenomena from a SEO point of view? The implications are that if you have an accurate hard hitting article the opponents of your article will likely create inbound links to your webpage far more rabidly and abundantly. After this occurs, you simply get high [http://www.googlearticles.com/google-search/google-pagerank-defined/ Google Pagerank ] website's who articles that agree with you on the topic to link to your webpage (this is covered more in the link building section of this resource).
==How do People Evaluate a Website's Credibility? ==
Credibility is important for both non-profit and for profit websites. For example, what is the point of a for profit website getting a lot of internet traffic if the visitors have a low sales conversion rate due to the website being perceived as a low credibility website?
